In increasingly secular Canada, how do you bring people to God? “Through
parking and bathrooms,” says Scott Weatherford, lead pastor of
Calgary’s First Alliance Church.
He’s only half joking. On Sundays, the evangelical church’s 1,350-spot
parking lot is overflowing. The $25.7-million, six-year-old campus feels
more like a convention centre than a cathedral. Weekend services are
high-tech, multimedia spectacles. The church provides free fair-trade
coffee, with cup holders in every one of the 1,704 seats in the
sanctuary. Whether it’s the caffeine, the big-screen monitors or the
rock band, no one appeared to be drifting off when Mr. Weatherford,
equipped with a wireless microphone and an iPad, took the stage at a
recent weekend service.
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